May 16-17, 2025 | Allard Hall, MacEwan University
Join us on Friday, May 16th for an interactive workshop and Saturday, May 17th for inspiring talks and networking. Explore future-focused topics, including emerging trends in UX, AI and Design, Design Research, Design Leadership, and more.
Grow your community, Improve your craft
UX Camp Edmonton is an immersive experience designed to bring Alberta’s user experience community together. Join UX professionals, designers, developers, and innovators at MacEwan University for a full day of learning, inspiration, and connection.
Inspiring Keynotes
Hear from industry leaders on emerging trends and UX innovations.
Interactive Sessions & Panels
Choose from deep-dive presentations, quick takes, and dynamic panels.
Product Showcases
Discover groundbreaking tools and solutions in bite-sized demos.
8:00 - 9:00 AM
(Saturday, May 17, 2025)
Registration
9:00 - 9:15 AM
Welcome & Icebreaker
9:15 - 10:00 AM
Opening Keynote - Gene Smith
10:00 - 10:15 AM
Break
10:15 - 11:00 AM
Panel Discussion
Lisa Hagan, Kim Brockhoff, Sam Jenkins
11:00 - 11:15 AM
Break
11:15 - 12:00 PM
Sessions
Design your team like a researcher: strategies for hiring & growth - Barbara Shain
Leading with Design - Albert C Jame
12:00 - 1:00 PM
Lunch
1:00 - 1:45 PM
Sessions
UX Show & Tell - Yashar Talebirad, T.J. Shin, Simon Nakatsu, and more
AI-optimized UX: writing for users & machines - Paula Deschamps Madeira
1:45 - 2:00 PM
Break
2:00 - 2:25 PM
Sessions
Championing the User: Creating Cultures that Advance UX Maturity - Jessica Snow
Psychology of A/B Testing: What Drives User Decisions? - Sonia May-Patlán
2:30 - 3:15 PM
Closing Keynote - Jose Coronado
9:00 AM - 4:00 PM
(Friday, May 16, 2025)
Workshop - Google Design Sprint 2.0
We acknowledge that the land on which we gather in Treaty Six Territory is the traditional gathering place for many Indigenous people. We honour and respect the history, languages, ceremonies and culture of the First Nations, Métis and Inuit who call this territory home.
The First People’s connection to the land teaches us about our inherent responsibility to protect and respect Mother Earth. With this acknowledgement, we honour the ancestors and children who have been buried here, missing and murdered Indigenous women and men, and the process of ongoing collective healing for all human beings. We are reminded that we are all treaty people and of the responsibility we have to one another.
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